APR Students Raise $135,000 to Feed Hungry Children

Nov 20, 2017

Over the past 13 semesters, advertising and public relations students have raised over $135,000 to feed Alabama K-12 students in a partnership with Secret Meals for Hungry Children.

Students enrolled in APR 419, Public Relations Concepting and Implementation, organize and promote a series of fundraisers, partnering with local restaurants and entertainment venues to provide money benefitting the organization. To date, these students have collected over 2,750 service learning hours.

Senior public relations student, Marielle Mathé of Fort Lauderdale worked with her class group to produce the Secret Meals Block Party, an event including dinner at Philly Boyz on the Strip and no cover charge at selected, surrounding establishments with wrist band purchase.

“Working with Secret Meals for Hungry Children has helped my group members and I understand that our job as PR professionals is not always about making a profit for ourselves,” said Mathé. “Using our class time to both learn how to manage an event and make a difference in a child’s life has been an eye-opening and worthwhile experience.”

In the state of Alabama, 1 in 4 children do not know where their next meal is coming from. While these students receive meals for breakfast and lunch during school hours, they are not guaranteed food over the weekend. Secret Meals helps bridge the gap for these students by providing food packs for the weekend, discretely placed in their backpacks by their teachers.

It takes $140 to feed a hungry child every weekend for an entire school year. 100% of every penny donated to Secret Meals goes toward the purchase of weekend food packs.

Secret Meals for Hungry Children is a 501(c)3 organization that has been providing meals for Alabama students since 2008. To learn more about the organization or donate, visit their website www.secretmeals.org.