Category: CIS News

The 2018 C&IS Hall of Fame Ceremony

C&IS hosted its biennial Hall of Fame dinner on Thursday, Oct. 4, in the North Zone at Bryant-Denny Stadium. This year, C&IS honored four inductees: Jennings F. Bryant Jr., Rece Davis, Fred D. Gray and Houston and Voncile Pearce. As this year’s emcee, the College welcomed home Edelman Senior Vice President, Lindsay Garrison. The photo album from this year’s ceremony can be viewed here. Additionally, the video produced by the Center for Public Television to honor each of our inductees can be viewed here. More information about each of the Hall of Fame inductees is available below.

Jennings F. Bryant Jr.

Jennings Bryant is the former director of The University of Alabama’s Institute for Communication Research, an organization he founded that has evolved to become the Institute for Communication and Information Research. His direction, leadership and commitment to research propelled the ICR to millions in grant and contract funding and left a lasting impact upon the fields of communication, media effects, interpersonal communication and beyond.

Rece Davis

Rece Davis is best known as the host of ESPN College GameDay, the longest-running and most-celebrated college football pregame show on television. In his time at ESPN, Davis has hosted and contributed to programming ranging from NBA highlights to ABC’s Triple Crown horse racing. Davis graduated from UA with a bachelor’s degree in broadcast film communication in 1988.

Fred D. Gray

Fred D. Gray is a civil rights attorney whose career includes representation of both Rosa Parks and Dr. Martin Luther King Jr. at a pivotal time in the civil rights movement. As a stalwart advocate for the rights of others, his impact travels far beyond his home state of Alabama.

Houston & Voncile Pearce

Houston and Voncile Pearce spent much of their lives together establishing, owning and operating radio stations across the Southeast. Beyond their legacy as broadcasters, the Pearceshave served on various boards and actively supported local charities and organizations through the reach of their radio stations. Houston graduated from UA with a bachelor’s degree in commerce and business in 1955, and Voncile graduated with a bachelor’s degree in mathematics in 1967 and a master’s degree in mathematics in 1969.

About the Hall of Fame:

Established by the College’s Board of Visitors in 1998, the Communication and Information Sciences Hall of Fame was created to honor, preserve and perpetuate the names and accomplishments of individuals who have brought lasting fame to the state of Alabama through the application of disciplines taught, researched and practiced in the College.

Capstone Agency Again Named Top, Student-Run Firm

Students from Capstone Agency, UA PRSSA with UA PRSSA Faculty Advisor, Tracy Sims (left)

The College of Communication and Information Sciences’ Capstone Agency has been awarded Best Campaign, Best Tactic and Best Student-Run Firm in the 2018 Public Relations Student Society of America Student-Run Firm Awards.

Given annually at the PRSSA National Conference, these awards celebrate outstanding campaigns and tactics utilized by PRSSA’s nationally affiliated, student-run firms across the country. Capstone Agency won Best Tactic and Best Campaign in 2017 and was named Best Student-Run Firm in 2016. The Best Student-Run Firm award cannot be won by the same agency two years in a row.

“The awards Capstone Agency received speak not only to our members’ dedication, hard work ethic and talent, but also to the quality of the C&IS student experience,” said Maret Montanari, Firm Director, Capstone Agency. “The College, as a whole, provides opportunities, like Capstone Agency, for students to gain hands-on professional experience before graduation. We are fortunate to have these development opportunities to set our members up for success beyond The University of Alabama.”

Capstone Agency’s submission for Best Campaign featured work completed for Alabama Power, titled “What Powers UA.” The winning submission for Best Tactic came from the firm’s Valentine’s Day promotion for The University of Alabama’s club hockey team.

Also recognized at the PRSSA National Conference, UA’s PRSSA chapter received the Star Chapter award and won the Best PRSA/PRSSA Relationship Award. The Star Chapter Award, encourages chapter leadership to provide programming and relationship-building opportunities for students and rewards them for achieving these goals. The PRSSA faculty advisor, Tracy Sims, was also recognized for her commitment and guidance to the chapter.

“It was such an honor to have Capstone Agency and PRSSA receive awards at the PRSSA National Conference,” said Anna Claire Toxley, Vice President, UA PRSSA. “It is because of the continued support of the College of Communication and Information Sciences that both organizations are able to develop strong leaders and produce quality work that earns national recognition.”

Capstone Agency is a nationally affiliated, student-run, integrated communications firm comprised of communication students at UA. The agency has been a student organization in the College of Communication and Information Sciences since 2008.

The University of Alabama PRSSA Chapter is a leading pre-professional organization for students interested in public relations, communications and other related fields.

C&IS Senior Heads Up T-Shirt Startup

To communication studies student, Ian Stone, Head Coach Tees is more than a t-shirt. Driven by the motto of “bridging the gap between supporting your coach, on and off the field”, Head Coach Tees offers a unique opportunity for fans to represent their favorite teams in something other than a jersey. Ian Stone, a Birmingham native and UA senior, embarked on an entrepreneurial journey to combine his expertise in communication, his connections with graphic designers and his love for football in a meaningful and tangible way. Head Coach Tees offers quality t-shirts that depict the profiles of college football coaches. The shirts do not have any logos or brands on them therefore Head Coach Tees has a direct relationship and agreement with each coach. The best part? Head Coach Tees donates 10% of every sale to the coach’s foundation of choice.

“We love the idea of supporting coaches and supporting what they believe in,” said Stone, “A lot of people don’t see that side of coaches and Head Coach Tees allows the fan base to create that relationship with the coach.”

More recently, Head Coach Tees gained national recognition on Fox Sports. Matt Leinart, former football quarterback and current studio analyst, held up and displayed the Lane Kiffin shirt during the halftime report. He said, “You gotta get yourself one of these shirts!” Fox Sports even showed the shirts again during their post-game report. Head Coach Tees sold over 80 Lane Kiffin shirts at a local Boca Raton apparel shop within the first day. Stone attributed this media placement and success to a previous personal meeting he had with Lane Kiffin a few months before in Boca Raton, Florida.

“We took a picture of Lane Kiffin in our shirt at the meeting, and he invited us to the team’s scrimmage that next day,” said Stone, “Kiffin told us to mail our shirts to Matt Leinart that day.”

Head Coach Tees’s internal team consists of three students – Ian Stone, Matt Lewis and Drake Grisham – each with backgrounds in various fields: nuclear engineering, marketing and communications. Stone heads up all internal and external communication channels for Head Coach Tees and is grateful for the input from his professors and mentors within C&IS. When writing Head Coach Tees’s business pitch, Stone sought out the help from professor and assistant director of Public Speaking, Dr. Adam Brooks.

“Dr. Brooks has been a mentor since the beginning of it all,” said Stone, “I’ve never had a teacher believe in me like Dr. Brooks, and he saw something in this project and in me.”

For almost a year now, Head Coach Tees sells t-shirts to sports fans and plans on expanding their designs to the entire SEC and beyond. They currently are in the process of creating and brokering deals with SEC coaches and NFL players. Their ultimate goal? Getting Nick Saban on a shirt.

To learn more about Head Coach Tees or buy a shirt, visit their website. You can also help support this company by following Head Coach Tees on Instagram or Twitter.

Pitching On and Off the Field

Before working as the senior coordinator of social content and engagement for the Chicago White Sox, Jordan Doyle was a graduate student at C&IS. Doyle expressed that the graduate program at UA stood out to her because the program combined advertising and public relations courses together and allowed her to focus on her passion: sports.

One class in particular – the graduate campaigns class – helped Doyle bridge the gap between theory and practice. The campaigns course is designed to connect students with real-world clients and create a comprehensive and achievable advertising campaign with a team of four people. In Jordan’s case, her team worked on the NASCAR account, where she served as the account leader.

“The campaigns class experience really helped me when going into the sports industry,” said Doyle, “It was beneficial because you’re taking everything you learned and putting it to practice.”

The class is divided into teams and each team has four specializations: media, research, account manager and creative. Randall Huffaker, an instructor at UA, has taught the campaigns class – both on the graduate and undergraduate levels – for the past ten years. He stated that the purpose of this class is for advertising and public relations students to apply their skill sets in a demanding and realistic scenario. The combination of both public relations and advertising students working together creates sustainable, strategy-driven campaigns for clients across multiple fields. Past clients include the CMA Fest, Advocate Healthcare, Fox Sports and in Doyle’s experience: NASCAR.

As of March, Doyle is the managing editor of all White Sox social media platforms and assists their community relations efforts, ticket sales and influencer marketing via social media promotion. Doyle works across departments to promote the White Sox brand and states that she values new ideas from college students and young professionals for social media strategies.

“I am always excited to see what the college mindset is and how they view what is happening today in baseball,” said Doyle.

Thus, it came as a natural fit for the White Sox to become a client for Huffaker’s campaign class this year. Doyle believes that this partnership will help bring new ideas for fan engagement and social influence to the White Sox brand. Huffaker’s campaigns class is currently working directly with Doyle and her team to produce agency-level deliverables that are rooted in insights and social listening data. Doyle commented that she is already impressed with the students and that their questions in a recent video call “blew most of the previous agencies’ questions out of the water.”

We will check back in with this campaigns class in December to see what great work they produced!

Research and Creative Activity: Pederson Receives NSF Grant

From left: Drs. Josh Pederson, Sonya Pritzker and Jason DeCaro

Three University of Alabama professors have been awarded a grant of more than $300,000  from the National Science Foundation to study the relationship between communication and physiological responses in intimate partnerships.

The study is a collaborative work of Drs. Sonya Pritzker and Jason DeCaro, of the department of anthropology, and Dr. Josh Pederson, of the department of communication studies.

DeCaro, Pederson and Pritzker will observe 50 couples by combining nine hours of in-home video observation with moment-to-moment monitoring of activity in the autonomic nervous system as well as multiple, in-depth interviews of the observed couples.

“We think the way romantic partners interact on a daily basis contributes to individual and relational health,” said Pederson, UA assistant professor of communication studies. “This grant allows us to study how these processes happen in real-time outside of laboratory environments.”

The study will use monitoring technology, saliva test kits and video recording to analyze emotion communication and physiological responses of couples.

By examining the links between communication and physiological processes in these intimate partnerships, the study seeks to determine how communicating emotions in everyday life impacts the indicators of psychosocial wellbeing. The study therefore offers a significant public service and has broad implications beyond the realm of academia.

The study,  “Embodying Emotion in Interaction: A Biocultural-Linguistic Study of Communication and Physiology,”  builds upon the team’s Level-2 collaborative project grant awarded by the Research Grant Committee at The University of Alabama in 2017. This research focused on a similar method of physiological measurements and observation of 10 couples.

The study will use monitoring technology, saliva test kits and video recording to analyze emotion communication and physiological responses of couples.

“This project is one of only a few studies in the world to combine linguistic methods from anthropology and communication studies with psychophysiological methods in biocultural medical anthropology,” said Pritzker, UA assistant professor of anthropology. “It is complicated, and a huge part of the pilot research consisted in figuring out how best to do this in a way that will offer the most insight into how the way we speak to one another in specific moments affects the body.”

Pritzker and DeCaro, UA professor of anthropology, in collaboration with Pederson, also recently received a grant of $20,000 from the Wenner-Gren Foundation to hold a workshop, titled, “Embodying Language in the Context of Culture: Developing Bicultural-Linguistic Anthropology through Research on Interaction.”

That workshop will bring together American and European researchers to examine how the human body affects and is affected by everyday communication in the context of culture, and it will be held at The University of Alabama in summer 2019.

The National Science Foundation funds research in most fields of science and engineering through grants and cooperative agreements to more than 2,000 colleges, universities, K-12 school systems, businesses, informal science organizations and other research organizations throughout the United States. NSF receives approximately 40,000 proposals each year for research, education and training projects, of which approximately 11,000 are funded.

The College of Communication and Information Sciences’ faculty and students at The University of Alabama conduct cutting-edge research that creates knowledge and provides solutions to global issues across the full communication and information spectrum. To learn more about the College’s research initiatives, visit cis.ua.edu/research

C&IS Launches Public Opinion Lab

Housed in the Institute for Communication and Information Research (ICIR), the Public Opinion Lab is an innovative space for social analytics designed for both academic and industry research. The Public Opinion Lab opened August of this year and is made possible through a partnership with Crimson Hexagon, an AI-powered data source of consumer insights. Crimson Hexagon offers a user-friendly dashboard that provides real time data pulled from a repository of public consumer conversations from global sources such as Facebook, Twitter, Reddit and Instagram. Crimson Hexagon’s data is used and trusted by the world’s leading brands and agencies such as Walmart, Adidas and Paramount. Now, both students and researchers at The University of Alabama will have access to this platform through the Public Opinion Lab and can use the pulled social listening data to form robust insights for brands or research reports.

More specifically, the Public Opinion Lab will be used by campaigns classes at The University of Alabama, the summative and last course for public relations and advertising students within C&IS. The dashboard in the lab creates customized word sentiment analysis, word clouds of the most commonly used words on a given topic and provides demographic and geographic breakdowns of a selected audience. These insights can help create data-driven campaigns and can help clients anticipate and understand critical communication problems.  This database can be used for predictive modeling for trends and conversations about brands or topics. Dr. Jameson Hayes, the director of the Public Opinion Lab, says that he hopes this integration will “expose students to the tools that agencies are already using for their clients.”

The implications for this lab extend outside of the classroom. Currently, the Public Opinion Lab is being used to examine how military veterans and their families discuss suicide online. Ultimately, the insights gathered from this study could help improve dialogue between medical services and military services. Hayes says that there are a variety of ways this lab can be used for social science purposes. “I’m very excited about the breadth of interest in the lab,” said Hayes, “The Public Opinion Lab has an impact on the undergraduate- and graduate-level students and certainly with faculty research and grant capabilities, as well.”

The Public Opinion Lab goes beyond likes and hashtags on a social website. The interface draws from billions of data points across multiple social networking sites to examine patterns of emotional sentiment and relationships between brands and consumers. To learn more about the lab, visit their Twitter.

The College of Communication and Information Sciences’ faculty and students at The University of Alabama conduct cutting-edge research that creates knowledge and provides solutions to global issues across the full communication and information spectrum. To learn more about our research initiatives, visit cis.ua.edu/research.

APSC Hosts ESPN’s Chris LaPlaca

The Alabama Program in Sports Communication kicked off the academic year with a visit from ESPN Vice President for Corporate Communication, Chris LaPlaca. LaPlaca has been with ESPN for over 38 years, serving in various capacities as the sports media giant has evolved.

LaPlaca spoke candidly to a student audience of all C&IS majors, sharing memories about ESPN’s path to notoriety, the relationship between sports and politics, and how they should seize opportunities now that will secure their future success in a variety of industries.

“Have a genuine agenda for every moment and in every opportunity you have, make a connection,” said LaPlaca. “You never know how the people you meet now can help you one day, so be purposeful in everything you do.”

Students present at the event asked LaPlaca questions about ESPN, building a writing portfolio and how to best prepare for careers in the sports media world. LaPlaca admitted that ESPN does not usually hire students fresh out of college, and encouraged students set themselves apart from their competition by pursuing internships and other learning opportunities, and making mistakes that they can turn into growing experiences.

LaPlaca challenged students with the mindset and determination behind much of ESPN’s decision making. Generally speaking, “You get to a certain point where you’re successful and you want to maintain what you have. [At ESPN], we have never done that,” said LaPlaca. “We shoot high. Sometimes we miss, and when we do, we learn from that.”

The Alabama Program in Sports Communication provides the opportunity to connect sports communication programs and emphases in the College of Communication and Information Sciences and in many other Colleges at the Capstone. The APSC offers public events, highlights research and creative projects, and facilitates advanced discussions of communication and sport issues throughout the community and throughout the nation. To learn more about the APSC, visit their website.

SLIS Names EBSCO Endowed Chair of Social Justice and Diversity

The School of Library and Information Studies is pleased to announce that Dr. Bharat Mehra will join its faculty in January of 2019 as the EBSCO Endowed Chair with emphasis in social justice and diversity.

Mehra has a distinguished national and international reputation as a scholar and advocate for librarianship as a profession engaged in work toward a more inclusive and just society. His research focuses on diversity and social justice in library and information science and community informatics, or the use of information and communication technologies to empower minority and underserved populations to make meaningful changes in their everyday lives.

He will provide leadership to a faculty already committed to social justice as evidenced by its unique curricular offerings and commitment to equity and inclusiveness as core library values through teaching and research.

Mehra received his Ph.D. from the University of Illinois Urbana Champaign in 2004. He comes to Alabama from the University of Tennessee where he has been on the faculty since completing his doctoral work. He has authored or co-authored over fifty articles in peer refereed journals, and co-edited one book, Progressive Community Action: Critical Theory and Social Justice in Library and Information Science. He has also been funded for over a $1,000,000 for his work with public librarians as change agents in the southern Appalachian region.

His research areas include diversity and inclusion, intercultural communication, social justice in library and information science, critical & cross-cultural studies, community engagement, community informatics, rural libraries, human information behaviors of underserved populations, action research, and qualitative methods.

Professor Mehra is a highly respected leader in Library and Information Science in the areas of social justice, inclusion, and diversity. The School of Library and Information Studies is thrilled to have him join them in January 2019.

To learn more about the School of Library and Information Studies, visit their website.

Oakdale Elementary Summer Speak Off

“Each one of you is already a leader,” said Dr. George Daniels to a classroom of 3rdand 4thgraders. “You are leaders through the research that you have already completed, and you are leaders by getting up here and presenting it to your classmates. And we’re excited that you are going to learn even more about leadership and communication in the fall.”

Eleven third and fourth grade students from Oakdale Elementary School’s 21stCentury Summer Enrichment Program have spent much of the last month researching countries in preparation for the Summer Speakoff, which paired C&IS students in COM 124: Introduction to Public Speaking with the Oakdale students.

Even while they await the opening of their renovated school in August, the elementary school students who attended classes Monday through Thursday at Central Elementary for five weeks this summer, gathered information on China, Italy, Mexico and Great Britain.

The group of students is a part of a summer program through Oakdale Elementary School that teaches them how to effectively use skills in communication and information sciences to become better communicators and leaders. Tuesday, they were on campus for a Jr. Speak-off, presenting speeches on countries they have researched but never visited.

Their speeches were judged by their classmates, as well as honors public speaking students at UA. First place among the students earns a $20 gift card to Chuck E. Cheese and, despite that added pressure, the students all looked and sounded like pros.

“We have been thinking about this for over a year,” said Dr. Lucille Prewitt, principal of Oakdale Elementary School. “We started our program with a newspaper and journalism focus, but we want to extend it school wide. Every child will have an opportunity to be a part of something involving communication.”

The program aims to include learning experiences in various fields of communication and information: journalism, broadcast and digital media, public speaking, intercultural communication, research and graphic design. To assist with the transition, all of Oakdale Elementary’s educators participated in the Global Communicators Teachers Academy with C&IS faculty in January.


Oakdale Elementary School educates approximately 325 students from Pre-kindergarten to 5thgrade. The past year, Oakdale has been closed for renovations. When they reopen on August 8, students and teachers will have access to the only public-schooled, public speaking lab in the state of Alabama, patterned after UA’s Speaking Studio in Reese Phifer.

“Oakdale Elementary School is becoming a school for global communicators and leaders,” said Daniels. “We’re excited to see the students here giving their speeches. It’s an indication of what we hope to see through the program moving forward.”

SLIS Hosts AERI 2018

The University of Alabama School of Library and Information Studies will host the tenth-annual Archival Education and Research Institute (AERI) on campus from July 9-13.

The Archival Education and Research Initiative (AERI) is devoted to strengthening archival studies as an academic discipline, supporting archival research and education, and encouraging emerging archival scholars. As part of this mission, AERI supports yearly institutes, sponsored by academic institutions hosting archival education programs.

“We are delighted to welcome our colleagues to the University, and for many, on their first visit to Alabama,” said Dr. Robert Riter, co-organizer of AERI 2018 along with Dr. Tonia Sutherland.

These working meetings provide opportunities for archival studies faculty, doctoral students, scholar-practitioners, and emerging archival scholars to share research, discuss teaching methods, and consider the needs and responsibilities of the archival and records disciplines. Colleagues, representing an array of academic institutions, and eight countries, will devote a full week to these endeavors.

Kiara Boone presents at AERI 2018 on behalf of the Equal Justice Initiative.

The institute kicked off Monday morning with a plenary session led by Kiara Boone, Deputy Program Manager for the Equal Justice Initiative, a human rights organization with emphases on ending mass incarceration and excessive punishment and challenging racial and economic injustice.

Boone spoke to the importance of archival work in the EJI’s mission by noting that recordkeeping “helps people understand a more comprehensive truth of our history. If we do not have records of [racial injustice] then history will reshape the narrative over time.”

Boone is one of many outstanding presenters who will speak this week, sharing the importance archival work, research and education has in telling stories and effecting change in a wide variety of contexts.

About AERI: The Archival Education and Research Initiative is a collaborative effort among academic institutions to support the growth of a new generation of academics in archival and recordkeeping education and research who are versed in contemporary issues and knowledgeable of the work being conducted by colleagues. The initiative seeks to promote state-of-the-art in scholarship in Archival Studies, broadly conceived, as well as to encourage curricular and pedagogical innovation in archival education locally and worldwide. For more information, visit their website.

About SLIS: The School of Library and Information Studies (SLIS) is a top-ranked program for library, information and book arts education. SLIS aims to develop creative and critical thinkers and leaders for the information world through a supportive teaching and learning environment, collaborative research and community engagement.