The Institute for Communication and Information Research at The University of Alabama
The Institute for Communication and Information Research is a premier communication research facility located on The University of Alabama’s campus in Reese Phifer Hall. ICIR specializes in creative and effective research designs, participant recruitment, and insightful reporting. We offer expertise and facilities that you won’t find at any firm. A division of the College of Communication & Information Sciences, the ICIR has a long tradition of providing timely and effective research solutions to faculty and businesses.
The ICIR maintains a student participant pool, provides resources for Institutional Review Board applications, and assists faculty with foundation applications and grant proposals.
The Institute for Communication & Information Research offers research and creative services to companies and organizations of all sizes. From data collection and analysis to logo design and facility rentals, ICIR connects organizations and individuals with top communication and information professionals at The University of Alabama. Contact the ICIR today to learn more about our contract services.
ResearchWork with the ICIR to better understand customers, analyze business data, and find out how new marketing concepts will perform in the real world.
CreativeFrom business logos to print publications and digital design, the ICIR offers a range of creative services for organizations and individual projects.
FacilitiesThe ICIR facilities are furnished with advanced research equipment and available for interviews, focus groups, physiology studies, workshops and more.
The resources listed below are available for faculty and students of the College of Communication & Information Sciences.
Dr. Kim Bissell was appointed Director of the Institute for Communication & Information Research in 2011. Additionally, she serves as Associate Dean for Research in the College of Communication and Information Sciences. Dr. Bissell has had the title of the Southern Progress Corporation Endowed Professor in Magazine Journalism since 2008. She joined the UA faculty in 2000, and has published more than 30 journal articles and book chapters, most of which are related to the social effects of media.
Dr. M.K. Alsip holds a Ph.D. in mass communication from The University of Alabama. She was one of the first ICIR Research Fellows and has also worked on a variety of grants and contract research on behalf of the ICIR. Dr. Alsip manages the lab facilities and provides guidance on developing, designing, and executing research involving human subjects. Her focus is in quantitative research methods, such as surveys and experimental methods, but she is also comfortable with qualitative research.
The ICIR Advisory Board is comprised of representatives from each department in the College of Communication and Information Sciences, as well as faculty from other Colleges at the University of Alabama, members of the Tuscaloosa area community, and external experts in the field of advertising and communication research.
To learn more about the Advisory Board, read our 2016-2017 member bios.
Meet the Advisory Board